Risk & reward: Sportsbooks cash in on rise of women’s sports betting, but at what cost? https://www.tucsonsentinel.com/sports/report/090524_women_sports_betting/risk-reward-sportsbooks-cash-rise-womens-sports-betting-but-what-cost/
TV networks are not only experiencing the financial benefits of increased interest in women’s sports; sportsbooks are also feeling the impact, and betting companies are searching of ways to increase engagement.
#Tucson #Arizona